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Shopify Plus: up to US$4,800 development credit

For single-brand stores

Shopify AI
Shopping & Operations

Help shoppers choose from your catalog. Use the pilot to see what they ask and where they stop.

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How does it work?
From question to checkout

In the AERSE prototype, a shopper has $100 for a pink birthday gift.

Ask what matters

Occasion, color and budget

The shopper says what they want. The guide can ask a follow-up.

Recommend from the catalog

Explain the reason

The prototype recommends an $89 rose quartz necklace. At $60, it explains that there’s no suitable match.

Let shoppers choose

Compare, save and open the cart

Shoppers go to the Shopify cart when ready. Live prices, stock and order data are connected during the pilot.

What can the brand learn?
Once pilot data is connected

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What shoppers keep asking

If many shoppers ask about chain length, add a size guide to the product page.

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What shoppers can’t find

See whether budget, specs or stock leave shoppers without an option.

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Where shoppers drop off

See where shoppers leave after a recommendation, click or cart add. Tracking orders requires linking them to the session.

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What data to connect

Use the store as the source for price, stock and orders. Record only the shopping events your store permits and needs.

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How to act on findings

Fix one issue at a time, then see whether shoppers still get stuck at the same point.

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Merchants make the decisions

AI makes suggestions. Your team decides what to change or publish.

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Start with one category
Run a small pilot

Start with products shoppers often compare. Test recommendations and checkout before expanding.

  • Choose pilot products
  • Connect to checkout
  • Review shopping data

Organize product and policy facts
so the team can check them

Document product differences, use cases, shipping and returns. The guide answers from that material and refers gaps to your team.

  • Check policies by market
  •  Update when products change
Discuss implementation
explore
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How AI and your support team work together

Answer common questions

Depending on your tool and settings, AI can answer using product and policy details.

Complex questions

Your team follows up on missing details and unusual support requests.

Maintain content by market

Review products, language and shipping policies for each market.

Shopify Inbox support guide

AI assists. Your team decides.

Review key content

Update from feedback

Shopify storefront projects